May 2012
33 posts
Fab Launches Video - The Stories Behind The...
We have this saying at Fab: Behind every great design is an even greater story.
Starting today we’re adding videos to Fab, all around telling the stories that make the designs.
Here’s a first example of how we’re integrating videos into our product pages. Look out for video taking on a central role on Fab in the weeks and months to come.
Mobile E-Commerce Revenue Continues to Grow, Fab...
In her talk at the D-Conference today Mary Meeker presented some data showing that mobile now accounts for 8% of e-commerce revenue.
That led us to dig in and look at how mobile revenue is developing at Fab.
In short, it’s growing. Big.
Fab mobile revenue now amounts to 23 to 25% of weekly sales - just 30 weeks since we launched our mobile apps.
iOS continues to dominate.
95% of...
Watch
We’re reinventing the way people shop online. We’re reinventing the way people discover products. We’re reinventing the way people shop socially. And, we’re at the very beginning of that.
“Fab.com is a marriage of instinct and analytics.”
– Fab.com and the Value of Online Word of Mouth - NYTimes.com
“You can’t just look at sales orders. You have to look at how you measure...”
– Fab.com and the Value of Online Word of Mouth - NYTimes.com
“I’m hiring! Chief People Officer at Fab.com - Greater New York City Area...”
– Fab (fab) on Twitter
“forget disneyworld. i’m pretty sure @fab is the most magical place on...”
– Jamie Kuechenmeister (whatskuechen) on Twitter
WatchHere’s the entire 17 minute interview with me at TechCrunch Disrupt today.
WatchVideo: We care more about making people smile than we do about making money. If we make people smile we’ll make lots of money over time.
“We care more about making people smile than making money from them.”
– Me. Quoted. Fab.com Has 4.5M Members, CEO Wants To Work With Pinterest (But Doesn’t Actually Use It) | TechCrunch
“Up to 40 percent of our traffic comes from social feeds. You can’t force that....”
– Me. Quoted. Fab.com relaunches, and it buries other social shopping experiences | VentureBeat
“Imagine you’re shopping with your friends, and one of them picks up a shirt and...”
– Me. Quoted. Fab.com relaunches, and it buries other social shopping experiences | VentureBeat
“Color is very important. People don’t give it enough importance. Color is...”
– Fab.com’s Colorful Founder Explains the Site’s First NYC Pop-Up - Interviews - Racked NY
“For its first [physical] pop-up shop, the online design retailer Fab is focusing...”
– Fab Pops Up in FLOR’s SoHo Space - NYTimes.com
Video - @MenloVentures Managing Director Pravin... →
Me. Video. Bloomberg. Re: Fab & Facebook IPO. →
Introducing Fab 3.0 - Designed to Make You Smile...
It’s still hard to believe that we launched Fab less than a year ago, on June 9, 2011.
4.25 million members and 2 million orders later, we’re still focused on our one thing:
Make people smile.
So far we’ve been making people smile to the tune of 3.1 products sold per minute.
Today, with Fab 3.0 we’re taking it even further.
Before I jump into the features I just wanted to...
“Sorry that that jar of horses you wanted on Fab is now sold out.”
– @jessluther captures Fab beautifully in 75 characters. [Link]
“I want to change the world.”
– Best thing I’ve seen all year. Bradford. Fast Company Video Interview.
“Love Fab.com? We’ve sold 10,000 pieces of fantastic jaw dropping jewelry...”
– Vinca USA
Wrapp a Free $10 Fab Gift To Your Facebook Friends
Fab has partnered with Wrapp to make it super easy for people to send their Facebook friends $10 Fab Gift cards.
Wrapp is a nifty new Facebook app that reminds you of your friends’ birthdays and then enables you to send them gift cards.
To start, we’re enabling Fab members to send their friends $10 gift cards for FREE! Seriously, $10 for Free.
Try it out.
WatchIn part III of the BI Interview I discuss fundraising, our long term view, social, & mobile.
WatchIn part II of BI interview I discuss how Fab took off, support from designers, fundraising, & our 30 year ambitions.
WatchVideo: This week Business Insider’s Henry Blodget interviewed me about Fab’s pivot and growth from 0 to 4 million members in less than a year.
I love this - visual notes from my talk!...
@betashop here are the visual notes from you FAB talk! @the99percent conference by @Behance! #99conf twitter.com/ImageThink/sta…
— ImageThink (@ImageThink) May 4, 2012
Fab Expands Across Europe - Now Serving 16...
Design is a universal language. It’s a lifestyle. Great design exists in every country and in every region of the world. An essential part of our vision is to help people everywhere benefit from great design.
Fab launched as fab.de in Germany and Austria in February 2012 and we’ve been growing really fast ever since.
In April fab.de customers made 17,400 design purchases from Fab, up...
Starting Today People Can Favorite Products on Fab...
Starting today, there’s a new way for people to interact with Fab directly from Facebook: Action Links.
Now, when someone faves a product or shares a purchase from Fab.com, a new action link appears on those stories on Facebook right next to the Like and Comment links – “Fave this Product.” This allows friends to add the item to their own Fab.com favorites directly from Facebook.
...
“The buyers take turns pitching Shellhammer stuff they think belongs on Fab.com,...”
– How Fab.com Became The Hottest Online Retailer - Forbes
How Fab.com Became The Hottest Online Retailer -... →
Launched last June, Fab expects to do $100 million in sales this year but has already passed $300,000 per day. Fab has been called the fastest e-commerce company to reach 1 million users, which it did in five months. It now has 3.5 million registered customers. The company was cofounded by chief creative officer Shellhammer and CEO Jason Goldberg, who previously founded and sold two other...
April 2012
7 posts
Fab is taking off in Germany and Austria
Greetings from Berlin where I’m working with our Fab.de team this week.
I just got an update on the Fab.de numbers since we launched in February and the progress is nothing short of spectacular.
We started working with Casacanda at the end of January and we formally acquired them in February … and we’ve been hard at work at making them Fab ever since.
Some highlights:
Fab.de...
Bloomberg Video - Fab's CEO Jason (@betashop)... →
Thanks for a Fab start to 2012 - Fab Reports...
By all measures Fab just wrapped up a phenomenal first quarter of 2012.
We’re truly humbled by the movement that has grown behind Fab and the products we offer. It’s nothing short of incredible and rare to see so many people so passionate and excited about an e-commerce site. We’re genuinely in awe of it. Our members and our design partners continue to amaze us each day. You are proving to the...
Fab & Glamour Magazine Pop-Up Beauty →
Fab mobile continues to soar
Here’s some quick updated data on Fab mobile.
40% of Fab’s daily usage is via our mobile apps.
40% of Fab’s purchasing customers use Fab’s mobile apps.
Fab’s mobile revenue per week doubled in Q1
“Fab co-founder, design guru and chief curator Bradford Shellhammer explains to...”
– Fab Expands Into Beauty Products; Partners With Glamour Magazine For New Pop-Up Shop | TechCrunch
“Since launching with Open Graph in January, referral traffic from Facebook has...”
– Developer Spotlight: Fab.com - Facebook Developers
March 2012
12 posts
“This past November, I clicked my first Facebook ad. It was for animal butt...”
– Fab.com And Why Failing Isn’t Always Failure | Proof Branding
Fab Presents Madonna: Smile, you're designed to...
When Madonna’s team started talking to us about the idea of helping launch Madonna’s new album MDNA on Fab, we were ummmm in awe.
At Fab, we strive to offer our members unique access to great designers and artists, both emerging and iconic.
We’re thrilled and humbled to now include Madonna among them. Our Fab members have done so much for us the past 9 months, spreading the...
Slideshare: Fab After 9 Months - London Web Summit...
The Fab Story After 9 Months - London Web Summit April 19, 2012
View more presentations from Jason Goldberg.
Fab.com By The Numbers - After 9 Months
Yesterday at the London Web Summit Bradford and I announced some new numbers on Fab’s first 9 months.
Here are some highlights.
Fab.com by the Numbers - After 9 Months:
3 million members, doubling in the first 3 months of 2012 - up from 1.5M on January 1, 2012.
40% of daily visits coming from mobile.
More than 1 million products sold in 9 months.
That’s an average of 111,111...
Fab was an overnight success on day 474
On Fab’s first day of sales, June 9, 2011, we sold $60,000 worth of design products. We’ve been off to the races ever since.
While some might consider that an overnight success, the real story is that June 9, 2011 was day 474 of our work on this company. It took lots of failure and learning to finally get it right; and one giant mother-of-all pivots.
Tune in Monday at 12:15 p.m. GMT,...
Fab & Custora Calculate The Lifetime Value of an...
More than 40% of Fab’s daily visits now come from our mobile apps on iPhone, iPad, and Android.
Since the beginning of 2012 we noticed that “has mobile app” is a big indicator of customer engagement. We saw that Fab’s mobile users purchased more then 2x faster, 3x more often, and in much larger basket sizes than web-only customers.
A few weeks back we started to notice that iPad users...
“Fab has quickly risen to become the fastest growing e-commerce site on the...”
– How Fab.com Brainwashed Me into Broadcasting What I Buy - Forbes
Fab Welcomes Scott Ballantyne as Global Chief...
We’ve got a simple formula at Fab: Find one thing you can be the best at and do that one thing better than anyone else in the world.
Our one thing is design. We’re on a mission to establish Fab as the world’s most valuable design resource. We believe that that’s an Amazon-sized business opportunity. Yes, we’ve got big ambitions.
Our brand goal is to make Fab synonymous with design. We want...
“I think a lot of people often mistake opportunity for passion. Too many people...”
– What’s love got to do with it? For startups, everything — Tech News and Analysis
Watch1 year ago Bradford and I made the best decision of our professional lives.