15
Sep

Press & The Twitter Effect

On a typical day, Twitter links (t.co referrals) are responsible for about 2% of our overall traffic on Fab.com.

Last 30 days visits to Fab.com:

Yesterday was not a typical day here at Fab.com.

Yesterday was a press explosion about Fab:

CBS News
Flash-sale site Fab.com opens virtual pop-up shop with Fast Company
By Ysolt Usigan

Forbes
Video: Fab.com Founders Jason Goldberg & Bradford Shellhammer
By Nicole Perlroth

Racked
Fab.com and Fast Company Present U.S. Design Pop-Up Shop
By Jared Hatch

Xconomy
Fab.com’s Daily Deals Brings Designer Wares Picked by Fast Company to the Masses
By JP Ruth

Adweek
Fab.com Moves Beyond Flash Sales Startup partners with Fast Company for online pop-up shop
By Anthony Ha

USA Market News
Fab.com, Ahead of Spark Sales and Laid down a Virtual Pop up Shop, with 600 K Members
By Anza Noor

All Things D
Fast Company Pops Onto the Flash Sales Scene for Designer Edition
By Tricia Duryee

Fast Company
Fab.com Presents The Fast Company U.S. Design Pop-Up Shop
By Noah Robischon

New York Times Bits
A Flash Sale Site for Modern Design
By Claire Cain Miller

Portfolio.com
Fab.com Pops into New Format
By Teresa Novellino

Business Insider
3-Month-Old Fab Is On Track To Generate $10 million+ Revenue This Year
By Alyson Shontell

The Next Web
Fab launches online pop-up shops starting with Fast Company
By Courtney Boyd Myers

Forbes
Fab.com Is To Facebook What Groupon Is To MySpace
By Nicole Perlroth

VentureBeat
Design site Fab.com launches pop-up shops
By Jolie Odell

GigaOm
Fab.com tries online pop-up stores
By Ryan Kim

TechCrunchTV
With 600K Members, Fab.com Goes Beyond Flash Sales And Sets Up A Virtual Pop Up Shop
By Alexia Tsotsis

       Wall Street Journal
       With 600K Members, Fab.com Goes Beyond Flash Sales And Sets Up A Virtual Pop Up Shop
       syndication

       Washington Post
       With 600K Members, Fab.com Goes Beyond Flash Sales And Sets Up A Virtual Pop Up Shop
       syndication

Whoa.  Holy scheisse!

The net of this was that we’ve had an amazing 24 hours, adding another 10,000 members.

And, the big winner?  TWITTER.

Twitter traffic to Fab.com jumped from 2% of total on a normal day to 10.4%.

It’s clear that Twitter has become the major news distribution medium on the planet, period.  

Interesting what that means for journalism. News organizations write the news, but Twitter distributes it.


8 Notes

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About

Betashop is the website of Jason Goldberg,
founder & Chief Executive Officer at Fab.com.

Prior to founding Fab, Jason was Chief Product Officer at XING AG and before then he was founder and CEO at socialmedian (sold to XING AG) and Jobster. In a prior life, Jason spent 6 years working 100 hours a week for Bill Clinton in the White House.

Jason is also an investor in and Board Member at RJ Metrics. Notable prior investments: TweetDeck.

Jason is a product guy. He loves to blog, loves transparency, and loves trying to make people smile.

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